Diamond Edge

The Diamond Edge program equips senior leaders with the skills to cut through complexity and communicate strategically and with precision. 

By stripping away unnecessary clutter and distilling their message to its most valuable essence—their ‘diamonds’—leaders can create alignment, inspire action, and drive business performance.

What do we cover?

The Diamond Edge mindset & strategic messaging

We investigate the challenges associated with clarity and the business imperative for being much clearer and simpler in our communication than we think is necessary. 

We look at the benefits of clear communication versus the risk of over-complex communication, then lay out the Diamond Edge communication model that enables communicators to think and articulate messages with diamond-like clarity. 

We begin the journey to apply the model to each participant’s messaging that they would like to communicate clearly, beginning by building out the ‘strategy’ that sits underneath that communication.

Making information meaningful

We turn our attention to the stakeholders receiving our information and explore how to make a message meaningful to them.

We explore the difference between ‘in-the-weeds’ technical communication that is focused on your own process or details, versus ‘leadership communications’ that connect to non-experts and senior leadership, speaking in terms of business outcomes.

Participants experience a practical challenge to unpack meaningful insights from data and then work with their own content, roleplaying interviews with their stakeholders to understand their perspective.

Developing cut-through clarity

We examine how to untangle information and ideas to fulfil your communication aims. Using the hierarchy of messaging principles (Barbara Minto) we generate ideas that are on-point and discern which information is helpful to include.

Our expert coaches give guidance and feedback to support this process, while also helping participants to build the skill of focus and clarity.

A deep dive into each participant’s messaging helps them to reflect on and strengthen the clarity and impact of their messaging.

Memorable ideas that capture attention

We complete the Diamond Edge experience by looking at how ideas can be more memorable in order to cut through the clutter.

We pull the experience together, challenging participants to deliver a mini presentation of their messaging that is strategically on point, clear, memorable and meaningful to the audience.

Coaching and feedback support each participant’s learning outcomes. We then set up next steps and take-home actions.

Plus optional:

A. Coaching & Strategic Initiative Development

Depending on your desired program outcomes, we may recommend a 1-2-1 coaching session per participant, to deepen the learnings and integrate learnings into the wider business context.

B. Messaging Launch

Where messages are being developed for an immediate business application, e.g. a messaging roll-out to teams, we would be happy to partner with you to develop a messaging launch concept, where program participants deliver their messages to a live audience.

Your key takeaways

• Clarity: Headspace and methods that promote calm, high-quality thinking that resonates with stakeholders.
• Strategic Thinking: The ability to align with top-level messaging and have the intended impact in communications.
• Prioritization: The confidence to organize and prioritize information in the best way to suit the business purpose, which in turn decreases stress and burnout.
• Elevated communication impact: Each participant leaves with the tools to mean more while saying less.
• Elevated leadership impact: Increased ability to develop messages that are acted upon without supervision.

Interested in hosting this course?

If you’re interested in hosting this course at your company, or would like to brainstorm your requirements, please get in touch with us today.